Post by account_disabled on Dec 24, 2023 10:19:41 GMT
Confronted with the achievements of some women (particularly those who, due to the color of their skin, must face many prejudices) we tend to believe that their particular feats (big and small) are intertwined in some way with "magic." But there is nothing magical about the exploits of black women . And they are the result of the blood, sweat and tears that they are happy to pour into everything they do. This is the inspiring message of “We Play Real”, Nike's new spot for Women's Day . Scenes of elite athletes performing their best in their respective sports disciplines parade through the advertisement. : tennis players Serena Williams and Noami Osaka, 800-meter runner Caster Semenya and multiple stars from the WNBA and the United States women's soccer team. Joined.
But Nike's ad covers not only athletes and also places activists from the "Black Lives Matter" movement, astronaut Mae C. Jemison and Congresswoman Shirley Chisholm, in the spotlight. The images Phone Number List of the achievements of these special women are accompanied by the voice-over of actress Dominique Fishback , who entertains the viewer with beautiful verses: «Do you think history is made by itself? No, this is not magic. "This is completely real." If the embedded video does not display correctly, click here The motto “We Play Real” and the powerful phrase “Level the playing field for Black Women” put the finishing touch to Nike's new and emotional spot.
The campaign also involves several NBA stars (LeBron James, Draymond Green and Kevin Durant), who through their personal Instagram accounts have committed to giving voice to the achievements of black women in sports, culture and society. in general. As part of the Nike Converse campaign , Jordan Brand and Michael Jordan have also donated $140 million to fight the racial inequality that is still unfortunately rampant in the United States. One of the beneficiary organizations of this generous donation from Black Girl Ventures , which will have a fund of $500,000 to provide support to entrepreneurial women of color.
But Nike's ad covers not only athletes and also places activists from the "Black Lives Matter" movement, astronaut Mae C. Jemison and Congresswoman Shirley Chisholm, in the spotlight. The images Phone Number List of the achievements of these special women are accompanied by the voice-over of actress Dominique Fishback , who entertains the viewer with beautiful verses: «Do you think history is made by itself? No, this is not magic. "This is completely real." If the embedded video does not display correctly, click here The motto “We Play Real” and the powerful phrase “Level the playing field for Black Women” put the finishing touch to Nike's new and emotional spot.
The campaign also involves several NBA stars (LeBron James, Draymond Green and Kevin Durant), who through their personal Instagram accounts have committed to giving voice to the achievements of black women in sports, culture and society. in general. As part of the Nike Converse campaign , Jordan Brand and Michael Jordan have also donated $140 million to fight the racial inequality that is still unfortunately rampant in the United States. One of the beneficiary organizations of this generous donation from Black Girl Ventures , which will have a fund of $500,000 to provide support to entrepreneurial women of color.